问题:有个老客户要求我们有款产品降价 10%,我们给客户做了份 2021 年度营销计划是订单增长多少年底返利多少折扣,现在客户不买帐,去年的也要我们 10%的返利,被我拒绝了,客户一直追问我们没有帮助到他,问我们还能为他做什么支持?
回复思路:
1.关于折扣的具体定论,为什么给他们这个折扣的原因。
2.我们能为客户做些什么?
回复话术
Dear Fredrik,
I am sorry but I have to say that there are some misunderstanding on our discount 7%, because I don’tknow why you want us to give you such discount for 2020 year order, it is beyond my image, because weare not easy actually.
7% discount doesn’t means that we have such profit and it has to arrived the annual order until US$xxxthat is total quantities xxx pcs.
In fact, in order to avoid the risk of coming 10%-15% risen from March, so we should prepare and planin advance, then we discussed with our all material suppliers and pushed them keep same cost or lowelduring the whole 2021 year, but the term of total quantities should be arrived the one they required.otherwise, we can not get such material benefits.
We are always thinking how we can help you more and share our both marketing strategy in 2021 each
other, so ,we would love to feedback your support and offer as below annual order300% increasing :7% discount200% increasing : 4% discountBesides, please also kindly consider our below benefit, whether have any interesting ?100% increasing : 2% discount
1)all gifts ,brochure and bags with your brand, moreover2)All new products provide free small order goods to your company.
3)We supply your a warranty service of 2 years instead of 1 year4)We pay air tickets and hotel fee when your team visit our company.
I would like to wait for your any kind comments.
Thank you very much.
Best regards,
Xxx
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